Pontefract-based Tangerine Confectionery, the UK’s largest independent sugar confectionery company, is set to fill the town’s streets with all of its best loved sweets as part of the annual Liquorice Festival run by Wakefield Council.
As the main sponsors of the event, Tangerine will be hosting a variety of activities on the day (Sunday 11th July), including a sweetie trail around the town’s landmarks giving local people the chance to win bags full of goodies, a market stall selling all of the company’s confectionery favourites including local delicacy Wilkinsons of Pontefract, and a Butterkist campervan selling popcorn.
The sweet company has also donated its locally produced liquorice to a jewellery workshop where visitors to the Festival can get creative and make their own sweetie accessories, while a plasticine workshop will invite people to design and model a liquorice girlfriend for Henry Goode, the character fronting Henry Goode’s Soft Eating Liquorice. The man himself will also be on hand to provide tips, while handing out samples to passers by.
Chris Marshall, managing director at Tangerine Confectionery, said: “We are proud to be the main sponsors of the Pontefract Liquorice Festival, which has become a key calendar date and attracts thousands of visitors every year. The company has a long heritage in Pontefract, particularly in terms of our liquorice products which originated there over a century ago, and the event provides the perfect opportunity to celebrate what the town is famous for.”
Wakefield Council’s Cabinet Member for Culture Cllr David Dagger said: “The sweet taste of success has always been associated with this wonderful festival and I’m looking forward to enjoying this year’s event.
“It has to be visited to be truly appreciated as the festival combines food, history and pride. There is a myriad of events on the day and I’m pleased to see the main sponsors Tangerine Confectionary getting really involved in the day itself.”
Visitors can find more information about the festival, organised by Wakefield Council, at http://www.experiencewakefield.co.uk/ or by telephoning Wakefield Tourist Information Centre on 0845 601 8353 tic@wakefield.gov.uk .
Forget the fake tan and maxi dresses, a girl’s best friend for summer 2010 is Henry Goode’s Soft Eating Liquorice – the must-have treat for the majority of us who have an insatiable sweet tooth, but don’t want to risk our beach body campaigns.
Henry Goode’s Soft Eating Liquorice contains less than two per cent fat, and comes in a traditional black variety for liquorice lovers, and also a fruity, raspberry flavour which will have even those who thought they were liquorice loathers reaching for a bag.
With all natural colours and flavours you can have all the pleasure of a handful of sweets, without the obligatory ‘treat guilt’. It’s no wonder liquorice has gained so many trim celebrity fans, such as Hollywood stars Madonna and Anne Hathaway.
Henry’s liquorice is the only British variety of soft eating liquorice – the home of the long-standing confection, and differs to regular liquorice due to its extremely soft bite, milder premium taste and texture.
And if that wasn’t enough, liquorice is known for its array of health properties including:
- It is good for boosting brain function, fighting dental decay and improving the digestive system
- Liquorice is often referred to as the ‘Grandfather of Chinese herbs’ as it’s been used for many medical purposes for over 3,000 years
- It is good for sore throats – modern cough syrups often include liquorice extract as an ingredient
- It was even supposed to have healed the wounds and quenched the thirst of Nero’s armies in the first century AD
- Liquorice is also known for keeping you regular!
Guilt-free snacking has never been so good!